There are many ways to write a blog, but some ways are more effective at capturing an audience’s attention than others. The Internet is already flooded with such a plethora of information that it has become extremely difficult to tell which ones are accurate and which are just hearsay.
It is still possible to maintain your own blog with hopes of getting a steady clientele, and eventually to monetize it, without succumbing to the common way that other bloggers use of just bombarding information on their sites. In a sense, this mindset will actually assure you that your readers did not just stumble upon your site accidentally and accidentally click some of the ads; this has a very poor reliability level. Instead, when you build a loyal readership base, you will be sure that they will keep coming back because they learn from what you write and that you are successful at being an impact to their lives.
Here are basic strategies you can employ to make sure you write a blog that people will want to follow and keep updated with:
1. First, write about something you are passionate about. Although it may mean you would get limited in your topics, but a reader can easily “feel” when you are into your writing and when you are not. It will show in the way your writing flows, and the impact upon readers will be different. Besides, those that are within your realm of expertise are actually where you can best help other people. If you want to have a wider range, feel free to explore related topics, or even extend your own interest. The key to remember is that it has to be genuine. Since you have already decided to use your personal blog already says something about your conviction to write only on things you know firsthand. Because that may become too limited, feel free to expand your own research for your personal pursuit.
2. Second, choose topics that will interest other people, too. This usually means finding angles to your passion that other people can learn about. It could be an informative article, a list of tips or how-to’s.
3. In terms of writing style, the basic thing to remember is to keep it moving. This is especially crucial in today’s busy lifestyles. Everything seems to be ready at the click of a button; as such, even people’s attention spans have become rather short. If at all possible, keep your descriptions to a short and actively-paced piece; you would not want your readers to doze off halfway through your page!
4. Lastly, involve yourself in your readers’ lives. This may seem pretty straightforward, but it takes putting yourself in their shoes in order to guess what they may be asking or needing. If you are already writing about something you have experienced, the empathetic feel may come about naturally, but even if you have not gone through it before, imagining yourself in their position may result in the kind of writing that draws them in to you.
Somehow, using these tips will make your writing become personal and the people reading your posts will come back not for an impersonal set of blog posts but because they will feel some affinity to you. This is the key to having a loyal readership base that will eventually propel your blog to one of the most popular sites on the Web!